Email newsletters are a great way to connect and engage with your audience, as well as boost sales - the average ROI is $42 for every $1 spent on email marketing, and nearly 9 out of every 10 marketers use email marketing to distribute content.

Email has been around for a quite long time and it’s not going anywhere anytime soon. It’s the most professional medium to communicate with and is the quickest and most direct way to reach customers, supported by a well-tailored informative approach.